AMA LBSU | Agency 241

AGENCY 241

WHO

WE ARE

Agency 241 is a student-led marketing agency specializing in digital and social media marketing. The team is made up of students from diverse academic backgrounds in order to assure quality branding goals are met.

Students use Agency 241 as a way to apply what they have learned in the classroom to the real world, and this helps further develop talent they already have. Agency 241 is a great way for students to expand their leadership and professional skills.

AGENCY 241

OUR

AGENCY

All teams are made up of members that have expertise in different realms of marketing.

All teams have an account manager, who will be the main point of contact for your business.

Teams will have creative, social media, strategy, and research members.

AMA LONG BEACH

1. We begin with research for all projects.

2. We create teams tailored to your business or branding needs.

3. You choose the exact services that you want performed.

AGENCY 241

OUR

PROCESS

AMA LONG BEACH

OUR

CAPABILITIES

AGENCY 241

At Agency 241, we believe in rooting our work in research in order to find the best ways to help reach all marketing goals. We then create a customized package based on your branding needs grabbing bits and pieces from all fields of marketing:

SOCIAL MEDIA

We provide social media marketing by developing your brand on multiple social media platforms in order to gain the most exposure possible. We create brand exposure by reaching out to influencers, creating content to be posted, making posting calendars to insure consistent exposure on social media, and overall creating a consistent brand for our clients. By using analytical tools we can measure what is working and what is not in order to tailor our services to gain better outcomes.

DIGITAL MARKETING

We have experience in digital marketing in order to reach out to new customers, retain old customers, and promote to as many customers as possible. Through website development and content creation, your business will have exposure online and be the most important point of contact for your customers. By using search engine optimization and email marketing we can gain and retain customers.

MARKET RESEARCH

We conduct our research in order to gain empirical data to compare results and track the progress being made. We conduct analytical research on social media handles, A/B testing, and user engagement. In order to reach your business’s goal, we do competitor and industry analysis.

CUSTOMER RELATIONSHIP

MANAGEMENT

This is key to retaining customers both through data and campaigning. We offer analytics on website traffic and engagement through Google Analytics and turn that data into profitable campaigns. We also use marketing techniques to implement loyalty programs for your business.

AMA LONG BEACH

E-COMMERCE

DEVELOPMENT

We provide help with further developing your business into the e-commerce marketplace. Our capabilities include setting up shopping cart servers, working out shipping and payment services, and creating content and descriptions for products through the art of storytelling.